Offline Marketing is that other thing, you know, the stuff that grandpa did, the stuff that madmen did, the 99 francs stuff, you know - this - like - MARKETING :)
Offline Marketing is awesomely interesting but it NEEDS A BETTER INTERFACE!
Trust me. I'm working on that.
Here's what you can do, if you've got the patience:
- Package Inserts
- Promotion Teams (read: Flyers!)
- Guerilla Marketing
- Out of Home
There are actually kazillions of options that don't match any category, but i'll try to cluster them anyway :)