Marketing agency revolution
Lesezeit: 4 min
๐ก๐ฅ Marketing agency revolution? ๐ฅ๐ก
We take the risk, you only pay on success:
Why is noone doing this?
It's being done in sales ๐ You pay on a deal.
It's being done in a taxi ๐ You pay on arrival.
๐ช๐ต๐ ๐ถ๐ ๐๐ต๐ฒ๐ฟ๐ฒ ๐ป๐ผ ๐๐๐ฐ๐ฐ๐ฒ๐๐-๐ฏ๐ฎ๐๐ฒ๐ฑ ๐บ๐ฎ๐ฟ๐ธ๐ฒ๐๐ถ๐ป๐ด-๐ฎ๐ด๐ฒ๐ป๐ฐ๐-๐บ๐ผ๐ฑ๐ฒ๐น?
2 puzzle-pieces of the answer are ๐งฉ
๐ฎ) ๐ฐ๐ผ๐บ๐ฝ๐น๐ถ๐ฐ๐ฎ๐๐ฒ๐ฑ ๐ฐ๐ผ๐ป๐๐ฟ๐ฎ๐ฐ๐๐ ๐ฏ) ๐๐๐ฐ๐ฐ๐ฒ๐๐ ๐บ๐ฒ๐๐ฟ๐ถ๐ฐ๐ ๐๐ต๐ฎ๐ ๐ฎ๐ฟ๐ฒ ๐ต๐ฎ๐ฟ๐ฑ ๐๐ผ ๐บ๐ฒ๐ฎ๐๐๐ฟ๐ฒ
a) Complicated contract:
"๐๐ณ ๐๐ผ๐ ๐ฎ๐ฟ๐ฒ ๐ป๐ผ๐ ๐๐บ๐ฎ๐ฟ๐ ๐ฒ๐ป๐ผ๐๐ด๐ต ๐ณ๐ผ๐ฟ ๐ฎ ๐๐น๐ถ๐ด๐ต๐๐น๐ ๐บ๐ผ๐ฟ๐ฒ ๐๐ผ๐ฝ๐ต๐ถ๐๐๐ถ๐ฐ๐ฎ๐๐ฒ๐ฑ ๐ฐ๐ผ๐ป๐๐ฟ๐ฎ๐ฐ๐, ๐๐ต๐ฒ๐ป ๐๐ผ๐ ๐ฎ๐ฟ๐ฒ ๐ป๐ผ๐ ๐๐บ๐ฎ๐ฟ๐ ๐ฒ๐ป๐ผ๐๐ด๐ต ๐ณ๐ผ๐ฟ ๐๐บ๐ฎ๐ฟ๐๐ฒ๐ฟ ๐ฏ๐๐๐ถ๐ป๐ฒ๐๐."
It's that simple. If you are too lazy, too dumb or both โ then you have no other option than to pay per hour or pay per package.
โ๏ธ๐ฆ
b) Measure success:
"๐๐ณ ๐๐ผ๐ ๐ฑ๐ผ๐ป'๐ ๐ธ๐ป๐ผ๐ ๐ต๐ผ๐ ๐๐ผ ๐บ๐ฒ๐ฎ๐๐๐ฟ๐ฒ ๐๐ผ๐๐ฟ ๐๐๐ฐ๐ฐ๐ฒ๐๐, ๐๐ต๐ฒ๐ป ๐๐ผ๐๐ฟ ๐๐๐ฐ๐ฐ๐ฒ๐๐ ๐ถ๐ ๐ฏ๐ผ๐๐ป๐ฑ ๐๐ผ ๐บ๐ฒ๐ฑ๐ถ๐ผ๐ฐ๐ฟ๐ถ๐๐ โ ๐ผ๐ฟ ๐น๐๐ฐ๐ธ."
โ๏ธ
The hard to bear reality of business in 2024 is: Despite having all the business learnings of the last centuries at our fingertips, we still don't use it.
๐
We've gotten so rich, so saturated, that we take a certain level of success for granted, and that's why we don't dig deeper and don't get to the core of business success anymore:
๐ญ. ๐ง๐ฎ๐ธ๐ฒ ๐ฟ๐ถ๐๐ธ. ๐ฎ. ๐ฆ๐๐ฟ๐๐ถ๐๐ฒ ๐ฟ๐ถ๐๐ธ. ๐ฏ. ๐๐ฎ๐ฟ๐ป ๐ฝ๐ฟ๐ผ๐ณ๐ถ๐.
Being a better business means being able to take more risks without dying. ๐
"๐ฌ๐ผ๐ ๐ต๐ฎ๐๐ฒ ๐๐ผ ๐ผ๐๐๐ฟ๐ถ๐๐ธ ๐๐ผ๐๐ฟ ๐ฐ๐ผ๐บ๐ฝ๐ฒ๐๐ถ๐๐ถ๐ผ๐ป โ ๐๐ต๐ถ๐น๐ฒ ๐๐๐ฎ๐๐ถ๐ป๐ด ๐๐๐ฎ๐ฏ๐น๐ฒ."
That requires a lot of special moves by your brain cells, which doesn't match with dumb or lazy. ๐ฅฑ๐ง ๐ค
Outsmarting the competition means inventing a new way of doing things, that enables you to safely survive higher risks.
And that means you need to get damn good at calculating risks. ๐ค
And that means you need to get damn good at measuring all factors in your business model (read: in your profit equation). ๐
And that means you can derive realistic, measurable goals from that. โณ๏ธ
And that means you can finally do smart, success-based contracts with a damn smart marketing agency โ like McGrinsey. ๐
Yes, i'm happy to deliver marketing-services that ๐๐ผ๐ ๐ฝ๐ฎ๐ ๐ผ๐ป๐น๐ ๐ผ๐ป ๐๐๐ฐ๐ฐ๐ฒ๐๐. ๐ค
๐น
๐งฉ Check the final puzzle piece ๐งฉ
Final puzzle piece to success based marketing contracts
๐งฉ๐ต๐งฉ๐ถ๐งฉ๐ท๐งฉ๐ด๐งฉ
But if you don't know your profit equation, your goals and how to measure them โ then you first have to pay me to deliver the business consulting and optimization service, that you need to be fit for a marketing contract with measurable goals that make sense for your business.
Option A: if you know your business and are willing to take the extra steps for a smart success-based marketing contract, then you are welcome to create a success-based marketing deal with me right away.
Option B: if you don't know your business-model, profit-equation and business-goals, then you are very welcome as well โ to pay me to figure out your winning formula before we can switch to a success-based marketing deal.
๐งฉ๐ต๐งฉ๐ถ๐งฉ๐ท๐งฉ๐ด๐งฉ
It's that simple. โ
Book a damn smart call for free right now. And yes, my free sparring calls won't be available for free in the very near future, so better book it right now. And yes, you are welcome. No question is too dumb, the only thing that's dumb is not finally taking the next step and asking those dumb, smart and hard questions. Ask them all, but ask them NOW!