McGrinsey

Magazine

Analysis, playbooks and field notes from building performance marketing systems. Strategy, data, AI.

88 Articles
Hyper Pumped: Who the Hell is Travis Kalanick?Artificially generatedMcGrinsey Living Intelligence Systems
McGrinsey Research

Hyper Pumped: Who the Hell is Travis Kalanick?

You think Travis Kalanick is the fired Uber bro from a series. The company that fired him in 2017 invested in his robotics holding in 2026. Vision, unfinished business, seven companies, two conversations.

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Who the hell is Eugene Schwartz?Artificially generatedMcGrinsey Living Intelligence Systems
McGrinsey Research

Who the hell is Eugene Schwartz?

A copywriter without a Wikipedia entry is considered the most important in the direct marketing scene. We have measured his biography, his book...

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The Longest Game: Forty Years of Economic SimulationArtificially generatedMcGrinsey Living Intelligence Systems
McGrinsey Research

The Longest Game: Forty Years of Economic Simulation

There once was a genre that wrote its manuals like textbooks. These games are almost all dead, their free recreations have been alive for an average...

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Games are eating the worldArtificially generatedMcGrinsey Living Intelligence Systems
McGrinsey

Games are eating the world

Software ate the world and never stopped. It is coming back through the most playful interface humans ever built, and the numbers are already there...

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