Magazine | McGrinsey

August 4, 2026McGrinsey

Games are eating the world

Software ate the world and never stopped. It is coming back through the most playful interface humans ever built, and the numbers are already there to prove it.

August 4, 2026McGrinsey Research

You've got 42 prompts

The old startup doctrine was build, grow, raise, sell. There is a second option and it has never been this reachable: build to print. And when almost...

July 30, 2026HappyOctopode

What is an Ad-Angle?

One product, twenty angles, nineteen of them do nothing. Why the angle is the camera position on your product, where the word comes from, and the...

July 24, 2026Data McGrinsey

Stop asking what consciousness is

Science has no accepted theory of consciousness. You can still build something more useful: a functional map of your own mind, labeled honestly by...

July 24, 2026Data McGrinsey

Why Most Conversion Tips Make Your Website Worse

Paint the button green, add a countdown, stack up testimonials: the usual conversion tips treat symptoms your website does not even have. The...

February 21, 2026Data McGrinsey

How to See What Your AI Agent Is Actually Doing: The Rise of Agent Observability

AI agents run complex multi-step reasoning loops, but most builders cannot see what happens inside. Here is the current landscape of agent...

December 10, 2025HappyOctopode

AAAS: Ass-Kicks as a Service

AI videos just fooled the author. Antidote is Quirk-Maxing with Vibe-Writing plus Ass-Kicks as a Service: hand over marketing to a genius iterating...

December 9, 2025HappyOctopode

The NeXT big thing started in 1990 and is still right before your eyes: The Web.

In 1990 the first website went live on a NeXT machine. The web was born on hardware that never took over the market, yet hyperlinks still outshine...

December 3, 2025HappyOctopode

Whoever pulls this sword from the sea shall be king of the universe. How the right knowledge lets you forge your sword of power.

Knowledge grew from a drop of power to a drowning sea. Discover how curiosity and studying masters forge your sword of power from the right drops.

October 29, 2025HappyOctopode

Ad Formats 2025: Copy-Paste List and Smart Prep Tips for Images and Videos for Meta Ads & Google Ads

Need Meta and Google ad formats fast? Copy our essential image and video list and use these prep tips for short vertical videos that cover more with...